Winepeeks.tv

Winepeeks.tv is (http://www.winepeeks.tv) the only central source of streaming wine video and audio stories that convey an inside perspective on the personalities, winemaking techniques, wine flavor profiles and beautiful vineyards.WinePeeks is one of the only vehicles available that markets wine directly to the consumer and the trade, simultaneously. The upbeat nature of the wine videos makes the word-of-mouth popularity one of the most effective ways of spreading the word. Wine Peeks is also an unparalleled value, as opposed to a full-page ad in a wine magazine, newspaper or radio. Laura Levy Shatkin, Executive Producer, Founder Ms Levy Shatkin, a veteran food and wine critic for the Chicago Reader Newspaper, also served as Executive Producer and Food/Wine Critic for “Taste,” a 30-minute food and wine show on NBC5 Chicago. Following emerging trends in the rich media landscape, Ms. Levy Shatkin brought the Taste library of broadcast quality food and wine segments onto the internet for on-demand viewing via the creation and launch of WinePeeks.tv, the web’s only all wine video channel. Since WinePeeks.TV’s inception, over three dozen Web TV channels have requested syndication rights and the through media partner Brightcove.com, the site is accessible on Yahoo Video and AOL Video. With the launch of WinePeeks.TV, Ms Levy Shatkin, a certified sommelier, brings wine promotion and wine web exposure direct to the consumer, a first in the wine industry which caters to trade and press primarily. Her insight into visual communications’  role in consumer choice and e-commerce promotion has made WinePeeks.Tv not only a destination for consumers but a cost-efficient marketing tool for wineries interested in innovative methods of brand messaging.  Focusing on the web-savvy “millennial” wine consumers, Ms Levy Shatkin has opened up a new mode of branding in the wine industry aimed specifically at the fastest growing segment of wine consumers.